Looking for more visibility and collaboration opportunities? Event Alchemy is also included inside Event & Collab Growth Co Premium.
MASTERCLASS + AI THEME COMPANION
Event Alchemy
Add a theme to your event that makes it magnetic, aligned, and impossible to scroll past.
A Theming Strategy That Makes Your Event Unforgettable (and More Profitable)
Learn how to craft a magnetic theme that instantly aligns your speakers, story, and offer … so your summit, bundle, or collab becomes the event everyone’s talking about.
“It was one of the most beautifully executed collaborations I’ve been part of”
“I absolutely loved being part of The Evergreen Expert Society! Julie made the whole process effortless and fun – and the results speak for themselves: 169 new subscribers joined my list and are still flowing through! It was one of the most beautifully executed collaborations I’ve been part of, and you could feel Julie’s heart and attention to detail in every part of it.”
– Kylie Kelly
“It was awesome! I absolutely LOVED the theme, and i love how organized it was.”
“The theme was my absolute fave! So fun. I enjoyed tailoring my emails for the theme, and my audience loved it too. Also, the clear communication from start to finish made this collaboration an absolute breeze. The list growth was also greatly appreciated.”
– Briana Marie
“It genuinely felt like I was joining a creative collective”
“What I loved most about this bundle was how innovative and future-focused the Evergreen Expert Society theme felt. It genuinely felt like I was joining a creative collective instead of participating in a typical bundle. The entire experience had this elevated, intentional vibe that made it stand out. And the way you provided so many beautiful graphics, swipe copy options, and done-for-you assets honestly showed just how much effort you poured into making this seamless for all of us. It made contributing feel easy, fun, and genuinely exciting.”
– Sienna B
What Actually Makes That Happen?
A Theme That Ties It All Together.
Inside Event Alchemy, I show you the exact theme strategy that brought in over 1,500 signups + and got 97% of my speakers to promote (without begging or micromanaging).
You don’t need more speakers. More emails. More effort.
You need a clear, aligned theme that makes people feel something.
That’s what makes your event convert.
That’s what makes it memorable.
That’s what makes it work.
What’s Possible When Your Theme Does the Selling For You
Your theme isn’t just a vibe → it’s a visibility system you can reuse all year long.
This becomes your go-to whenever you want more traction, connection, or growth … without starting from scratch.
What You Get Inside Event Alchemy
This isn’t just a masterclass. It’s your personal roadmap to building a magnetic event … with expert guidance, real-life demos, and AI tools that make the magic easier than ever.
More Than a Class … It’s the Full Creative Toolkit to Theme Like a Pro
The Event Alchemy Masterclass
Learn the strategy behind themes that attract signups, boost promo rates, and create buzz.
In 60 minutes, you’ll understand why themes work, how they elevate your event, and the exact process I used to theme my own bundle that brought in 1,500+ signups and a 97% collaborator promotion rate.
A High-Value Tool You’ll Use Every Time You Plan an Event
Theme Alchemy GPT
Your AI co-creator for designing a theme that feels aligned, unforgettable, and uniquely YOU.
Use this GPT to brainstorm powerful theme concepts, refine your story, lock in your tone, and generate on-brand prompts for Canva AI, Midjourney, or DALL·E. It’s like having your own creative director on demand … every time you plan an event.
Canva Training: How I Themed My Own Event
See exactly how a theme goes from an idea… to a fully immersive experience.
Watch over my shoulder as I walk you through the real prompts, messy drafts, and visual experiments that brought my theme to life. You’ll finally see how a cohesive theme gets built, refined, and transformed into a brand experience people can actually feel.
The Messaging & Moodboard Framework
Turn your theme into a story your audience instantly connects with.
Learn how to thread your theme through every touchpoint – your event page, your emails, your graphics, your speaker guides … so the whole experience feels cohesive, intentional, and elevated. This is how “pretty” becomes profitable.
Event Alchemy Was Made for Hosts Who Want Their Event to Feel Different
Whether you’re running your first summit or planning your fifth bundle … if you want your event to actually stand out in a crowded space, this is for you.
Some frequently asked Questions
“The energy was contagious”
“Anything Julie puts together is magic … seriously! She makes it so easy and fun to say yes, share, and show up. This bundle wasn’t just well-curated and crazy organized (the most organized I’ve ever been part of) … it had a theme that pulled everything together so it actually felt exciting to talk about. The energy was contagious, the contributors were amazing, and my list grew without feeling like a grind. Can’t wait to do it again!”
– Mélissa LeMay
“The Evergreen Expert Society totally blew me away.”
“I already knew anything Julie creates would be fun … but The Evergreen Expert Society totally blew me away. The theme was this perfect mix of unique, elegant, and fun … and it made promoting feel exciting, not like a chore. Everything was crystal clear, super organized, and the contributor energy was next-level. If you get a chance to be part of one of her events, do it. You’ll feel like you’re part of something truly special.”
– Heather Ritchie
One More Thing You Should Know …
You don’t need complicated branding, a giant team, or VIP upgrades to create an unforgettable event.
You need a theme that tells a story, sparks connection, and guides people effortlessly toward your offer.